Discover the Values, Vision, and People Behind Our Company.
The team comes together as HECC, a purpose-driven collective of artists, designers, and creative leaders united by resilience, integrity, and collaboration. Grounded in the values of Healing, Empowerment, Courage, and Community, HECC creates culturally resonant brands, compelling narratives, and thoughtful creative work rooted in authenticity and impact—honoring journeys of recovery, service, and personal strength.
Chief Executive Officer
Caracosa Wells
Wells is a visionary author, actor, and filmmaker whose innovative storytelling has influenced both entertainment and sports media practices, particularly in football cinematography. She earned her Bachelor of Applied Arts in Media Arts (Film Production, Acting, and Creative Writing) from Wichita State University and studied European film and culture at Università Cattolica del Sacro Cuore in Milan, Italy.
316-644-4523
Partner / Sales Director
Tito Granados
Tito Granados is an El Paso–based artist whose work in merchandise was put on the map through his collaboration with MobKing and continued work with entertainment professionals on custom merchandise. He serves as CEO of Faith Moves Mountains Inc. and is an advocate for trauma-informed recovery and personal empowerment, using art and community initiatives to support long-term well-being.
316-290-9641
Graphic Designer
Geo Brawn IV
Geo Brawn IV is a graphic artist and content creator, and the creative force behind Brawn Graphix. Specializing in original illustrations, logo design, and visual branding, his work blends bold aesthetics with thoughtful design. His credits include developing illustrations and logos for the What the Hecc brand, with all copyrights retained by What the Hecc.
626-703-8604
Blog Manager
Justina Auernheimer
Justina, born in Kansas, is an eclectic writer, storyteller, and volunteer who has overcome PTSD to share stories of resilience. With some college, a passion for cosplay, and experience as a bartender and DJ, she blends creativity and music. She’s a beta reader for authors and volunteers at conventions, promoting understanding and mental health awareness.
316-530-2879
Marketing Specialist
Yosiah Smith
Yosiah is a marketing specialist born in Kansas, known for his strategic insight and authentic approach to storytelling. Shaped by overcoming major trauma in his youth, he has transformed personal adversity into a source of strength and purpose. Today, Yosiah serves as an inspiration to others by demonstrating resilience, growth, and the power of perseverance—using his work in marketing to connect, uplift, and create meaningful impact.
316-644-6549
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HR Lead
Lisa Driver
Cormorant Garamond is a classic font with a modern twist. It's easy to read on screens of every shape and size, and perfect for long blocks of text.
123-456-7890
Todd Braley, Producer/Director, CO
Wells' detailed reviews of "Surviving the Undead" (broadcasted live on Cable, Antenna and Dish network) increased its veiwership'
Buzz Dixon,
writer/editor G.I Joe, Transformers, Jem,
CA
"Jae Wells’ very vivid imagination is put to good service for her sharp emotional
insight into her characters. A lot of thought and effort went into creating the world
these characters inhabit, but it’s all service of a strong emotional core. As part of a
longer story, I offer her my best wishes for her next volume.”
Ned Marks, Geologist,
KS
"Check it out!! Should Monty Python, Clive Cussler and David Baldaci meet in a
bar and decide to write a book; I think they would come up with this, The Tail
Begins."